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TikTok Strategy 101
Marketing Academy

TikTok Strategy 101

  • Master essential Digital Marketing skills applicable in real workplace scenarios
  • Join 1-day offline training with proven materials
  • Sessions are guided by seasoned practitioners
  • Investment of Rp3.500.000 per participant
  • Connect with professionals from diverse industries

SYLLABUS

Your Learning Path

Gain a comprehensive understanding of the certification topic through interactive learning and relevant case studies.

TikTok Strategy 101

TikTok Framework Strategy & FYP
  • Define brand positioning and audience interests within TikTok context
  • Explain TikTok’s algorithm and For You Page (FYP) structure
  • Identify campaign approaches using trends, challenges, and organic growth
TikTok SEO & Hook Optimization
  • Identify trending sounds, hashtags, and editing styles
  • Apply keyword optimization to captions and on-screen text
  • Structure effective narrative hooks in the first 3 seconds
Analyze top-performing videos through audits to improve hooks, visuals, and sound design
  • Evaluate content using performance data and engagement metrics
  • Assess visual, audio, and pacing elements in high-performing videos
  • Iterate content variations based on analytical insights
Plan, write, and edit engaging TikTok videos using GenAI tools and creator-style techniques
  • Use AI tools to generate scripts and visual concepts
  • Integrate authenticity-driven elements in TikTok content
  • Apply editing techniques based on current platform trends
TikTok Live, Features & Case Study
  • Plan TikTok Live sessions with engagement-focused structures
  • Use interactive features (Duet, Stitch, Series, Comment reply) strategically
  • Analyze and critique a successful TikTok Live or feature-led video
Final Project & Presentation
  • Apply concepts from training to develop a TikTok campaign or content plan
  • Create a prototype or storyboard using relevant tools and strategies
  • Present project and reflect on key decisions and expected outcomes

Tools and Platforms Covered

TikTok

Key Outcomes

What You Will Bring Back from The Class

Bring back practical tools and insights you can apply directly at work.

  • Analyze TikTok’s FYP algorithm and apply strategic thinking to influence audience behavior
  • Use SEO and audience psychology to plan optimized, attention-grabbing TikTok content
  • Create impactful short-form content with the help of GenAI tools
  • Analyze TikTok performance metrics to optimize future content
  • Experiment with creative concepts tailored for TikTok’s algorithm

Trusted for Impactful Learning

Past Companies Who Learned Marketing with RevoU

WHY RevoU

Why Choose Short Courses?

RevoU Learning Method

More Modern, More Interactive, More Effective

Setting a new standard in certification training, RevoU prepares you thoroughly for real industry challenges.

Top Trainers & Mentors

Top Trainers & Mentors

Receive full support from experienced trainers and mentors throughout the training, portfolio building, and assessment process.

Comfortable Facilities & Locations

Comfortable Facilities & Locations

Training is held in comfortable, accessible venues, complete with full logistics, meals, and high-quality amenities.

Interactive Learning

Interactive Learning

Go beyond learning from slides. Peer reviews, group discussions, and quizzes make the learning experience more engaging and effective.

Meaningful Networking

Meaningful Networking

Connect with professionals from diverse industries to exchange ideas and grow your network—during and after the training.

Modern Learning Materials

Modern Learning Materials

Learning materials such as videos, infographics, and interactive presentations help participants understand concepts more easily.

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SHORT COURSES

Explore Your Possibilities

A complete class selection for various roles, designed to meet the latest industry needs.

FAQ

Frequently Asked Questions

What is RevoU Offline Short Course? +

RevoU Offline Short Course is an intensive, in-person training program designed to help professionals and teams upskill quickly. Each course covers specific topics with hands-on exercises, led by industry practitioners in small group settings.

Where and when are the classes held? +

Classes are held at premium co-working spaces in Jakarta. Schedules are available on demand — you can choose a date that works for your team and enroll directly.

Can we do a class takeover with our team? +

Yes! We offer private class takeovers where your entire team can join a dedicated session. Contact us to discuss custom scheduling and group pricing.

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